Counter the strike!!!!!

Zero Ping

Conducted by: Clique Club IMNU

                Clique club of IMNU organized a counter strike LAN gaming tournament during the period of August 6th to 13th 2014 by Clique Club IMNU (IT Club) under the name ‘Zero Ping’. The event was conducted under the guidance of faculty in charge Prof. V.V Nath .The students wanting to participate (both 2nd years and 1st years – MBA-FT and FB) were to form teams from their respective divisions consisting of 5 members each. There was great participation and enthusiasm from the part of students for the event, both Boys and Girls. The difference this year was that we could ensure girls participation as well. Until last year, the event focused only on boys, as there was difficulty in conducting the event with connection through LAN and supervising it in the women’s hostel. This year, hurdle with better hosting, publicity, prize offers and support from woman members helped  in making it possible. Separate event was held for girl parallel to the other where both boys and girls could form teams together. In total 20 teams from boys and 3 teams from girls enrolled and fought for the prizes. The prizes are yet to be distributed.

Winners Boys Tournament

Winners: Blitzkreig – MBA(FT) 2013-2015

Runners Up: F.O.G Jr Sec B

Winners Girls Tournament

Winners: MBA (FT) 2013-2015

 (Content courtesy: Clique club ; Photo courtesy: Clique club)10506643_10152249378879212_7245966988629578530_o

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Musical Fiesta……

When you truly sing, you sing yourself free,

When you truly dance, you dance yourself free.

                                                           –        Jay Woodman

Club Fiesta, the Music and Dance Club of IMNU have come up with a great start in the form of their first event i.e. THE MUSICAL HOUSIE which took place on September 2, 2014. This game is one which most of us have played in form of housie or tambola. It has lot to do with your luck. People turn up in huge numbers to test their luck. It was a fun filled event due to such a large crowd gathering. At the very beginning, it was a small jam session that was put up by the music team. Slowly, the event started up. Talking about the event, small tickets were provided to the participants with songs written on it in random fashion. Every time one chit was taken out and the song was sung by the musicians. If that song is present in your ticket, mark that up. This was continued until and unless some conditions were fulfilled. The conditions were completion of first row, second row, third row, first five of songs and two full houses i.e. when your full ticket was done. The crowd enjoyed to the fullest. They hummed with songs whenever they were played. There were fillers in between to make the session more exciting. Anyone could turn up to sing a song or show their dance moves. Also, tunes were played on the keyboard and the crowd had to guess the full song.

Prizes that were given to the participants included pen drive and head phoned for two houses, mugs and chocolate box for the three rows i.e. first, second and third and chocolates for early five.

Hence, the event as promised was entertaining and full of masti and fun!!

(Content courtesy:Fiesta,Photo courtesy:Fiesta)

musical fiesta

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Teacher’s Day……….

Rejoiced, exuberant and full of life, seemed all the professors of IMNU as the students celebrated Teachers’ Day in a new style. Far away from the serious and to-the-point interactions that the students have with teachers all the year around, it was a day when everyone came up and enjoyed together. Keeping aside all the concepts for management, professors got up to rock the stage and show their fun side with songs, shayari and antakshari. The professors showed that when it comes to having fun, they were no less than any student. Even the crowd enjoyed seeing their dear and respected professors in their all new Avatars and cheered them with full enthusiasm.

The course of the event started with the cake cutting ceremony to celebrate the day. This was followed by a vibrant poetry, describing the sense of gratitude that a student has for his/her teacher and what teacher expects from his student in life. Then the professors took centrestage with their back to back performances. What could be more meaningful than to see that amidst all the fun and joy, one of the professors got emotional and dedicated the song “Kabhi Alvida Na Kehna…” to the students who are about to move forward in the journey of life. Then, students showed their gratitude towards the professors with their dance and singing performaces. A fun round of Antakshari was played between the 3 teams consisting of professors. Towards the end, came the most delightful part of the event when a professor quoted, “I couldn’t imagine Teachers’ Day could be more hilarious than this”. Categorically, it was a celebration that will remain fresh in the memories of all students and professors forever.

teachers day collage

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Filmy Hai hum…..

Yes we had a real Akhaada in the campus of IMNU,the akhaada for all the filmebaaz.The chehre club of IMNU,held an event,Filmy Akhaada on the 4th of September. By the time registrations were closed on 2nd September 2014 the event had received 39 entries.

The event involved two rounds: ‘Gup Chup Gana’ and ‘Snakes and Ladders-The Akhada’. In the first round the teams had to play dumb charades. Out of the three participants in a team one of them had to mime three songs assigned through a chit-pull system and the other two teammates had to guess the songs. Each team was allotted one minute for this task. The top seven teams to guess the most number of songs in the least amount of time would qualify for the second round.The top seven teams were shortlisted for the second round.

For the second round a large replica of a snakes and ladders game was sketched on the floor just outside the mess. It was a 7×7 game board with 49 squares. From each team one member had to throw the die, the other had to perform a task and the third member was supposed to move on the game board. Like the previous game the task would again be assigned through the chit-pull system. Only when the second member of the team performed the task would the third member move from his position on the board by the number obtained from the die. Movement on the game board was based on the standard Snakes and Ladders game rules. The only twist here was the tasks which were tongue twisters, dumb charades, JAM and other such time based tasks. The top three teams to reach the finishing line or closest to it within an hour would be declared winners.

The winning team-Special 3 were awarded with backpacks, the 1st runner up team-Ek Chutki Sindoor were given pendrives and the 2nd runner up team were awarded coffee mugs.

Overall the event was a huge success and was appreciated by all the participants.


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Marketing is an important business function. Changes occur at a very fast pace and hence it is imperative that the students stay up-to-date with the new industry practices. Keeping this thing in mind, the Institute has initiated a Marketing Conclave called AYATANA – the Sense Sphere, which is held every year, to give an opportunity to the students to interact with and learn from industry practitioners. Conclave is intended to be a platform for idea-generation and stimulation of novel marketing thoughts. This year the proposed theme of the conclave is “Marketing in Practice”. The conclave was held on, 6th September, 2014 at IMNU Auditorium. Satish Kulkarni,VP – Project Sales and Service, Asian Paints commenced the very first interactive session by asking the students the current consumer trends of the market and discussed how with the advent of digital media and increase in spending capacity of the consumers, the marketing strategy has also changed drastically. The next speaker was Mr Atul Garg(Accounts Director – Cogito Consulting) who used two cases – James Bond movie franchise and The Body Shop to make the students understand brand management, urging them to look from “the brand’s perspective”.

The afternoon session, focussed on modern media with first speaker,Mr. Kaushal Bhatt, Head –Marketing and Srategy, Streebo, who specified that digital marketing is simply a different approach to traditional marketing. Now, people are using computers, laptops and Smart phones and it makes better sense for the company to reach the customers through these media rather than advertisements in newspapers and magazines. For a change, we had a lady speaker this time, Ms. Mohita Arora, an independent consultant in the area of marketing. She started asking the students about the most famous viral campaigns and then highlighted the most recent and successful viral campaigns –ALS Ice bucket campaign.

Last but not the least,came the session by Amit Das – Executive VP – 3I InfoTech, who spoke on the trend of data analytics. Data is generated everywhere, in all the small and simple decisions that we take in our daily life. Now, a large proportion of customers are turning online through their smart-phones. Then, Manoj Menon, Group Business Director at IMRB started the ending session by defining the buying behavior of consumer and explained this by giving an example of beverages. He said that consumer’s buying behavior changes in accordance with regions and culture and hence there was a need for segmentation for effective marketing.

(Content Courtesy:Media committee;Photo courtesy:Pratikriti)


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Bollywood Chaska!!!!!

Dialogues and movies are the part of our life. Generally, after a week of busy and hectic schedule, people remain excited to know which movie is released on Friday. Some are big budget movies with powerful star-cast and some are small budget movies. Some do well and set a high benchmark, some don’t do well and nobody comes to know when they came and when they went. Similarly, when we talk about the audience, there are some who don’t watch movies at all, some select wisely to watch the movies, and some have the CHASKA to watch every movie that hits the floor.

To measure this CHASKA among the students of IMNU, Expressions club came up with the event BOLLYWOOD CHASKA. The event was played in 3 rounds. The first round was a crossword round where the teams were tested on their knowledge about the movies, actors, songs etc.

Then came round 2, where they had to play an audio-visual quiz. The quiz had 13 questions, and all of them were intelligently framed to make the competition tricky and interesting. From this round, five teams qualified for the final round, which was a ‘Pictionary’ round. The teams were given chits on which one name of movie, actor etc. was written and one person from team had to draw it to other members of the team.  This round went to a nail biting finish which ended up in a tie between Team Three Idiots and Team MAK. In the tie breaker, another round of Pictionary was played where Team MAK defeated Team Three Idiots.

Nina Muncherji, Faculty IMNU, came in as the chief guest for the event. The excitement and enjoyment was quite evident among the contestants. In between rounds, the trailers of the upcoming movies were also being shown to make the environment FILMY. The contestants reciprocated it by great cheering. Famous dialogues could also be heard from amongst the contestants. Overall, it was a nice event where everyone participated with full enthusiasm.

(Content courtesy:Abhinav Prakash;Photo courtesy:Expressions club)


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PRAYOJAN 2014: The Operations Management Conclave

Institute of Management, Nirma University organized its very first conclave for the year, Prayojan – The Operations Management Conclave with the theme Global Excellence through Innovation. The conclave proved to be a forum of interactive discussion between the students and industry. The inaugural session was addressed by Mr. Kel Kearns –Plant Director, Ford Assembly Plant, Sanand. He started the talk by saying that ‘Technology is the master of the change’ and across his speech, specified how technological innovation is a necessity to survive in an arena where customer’s demands are changing and growing every day. The second address was given by Mr. Sukhendu Patnaik –Head (Business Excellence, Asia Pacific Region), Abott, Mumbai on problem-solving methods. He correctly quoted, that, ‘A problem well-defined is a problem half- solved’. He also discussed about the problem solving techniques which includes 5Ws (what, when, where, who, why) and 1H (how) approach.

              The third address was given by Mr. Yatindra Sharma- MD, KHS Machinery, Ahmedabad. He started by quoting ‘Innovation is the new buzzword of corporate segment’. He specified that to succeed in the manufacturing sector through innovation, India requires an innovative technology along with committed people and a potential to change the business upside down. The fourth session was given by Capt. Sansaar Singh Chaube- GM & Head of Marine Operations, Adani Port, Mundra. He specified that to survive in the coming years of growing competition an innovative frame of mind needs to be developed. The one who is ready to go out of his/her comfort zone will survive.

         The post lunch session was addressed by Dr Rajiv Desai, Sr VP, Alembic Pharma, Vadodara. He spoke about Organizational Excellence through continuous innovation. He addressed the crowd showcasing real life examples of the supply chain in an organization and quoted that ‘Innovation is building right product at the right time’. The next session was addressed by Mr Amit Sharma, Associate VP, Future Retail, Mumbai, on the topic ‘Supply Chain Management in Retail’. He correctly specified that, be it marketing, advertising or sales, growing demand cannot be satisfied without assuring a proper supply chain management. The valedictory session of the conclave was addressed by Mr. Yash Sowale, Business Analytics Expert, Capgemini, Pune. He continued the session by explaining how Big Data is helping in innovation.

As evident it was,the conclave provided a perfect mix of different segments of operation management and how these segments begird the present working and future prospects of an organization.

(Content courtesy:Jijo George;Photo Courtesy:Pratikriti Club)


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